The Guardian of Chocolate?
If you are keen on reading about the long history of chocolate, you probably have read somewhere that chocolate and Aztecs come hand in hand. Aztecs have associated cacao trees with the god of agriculture, Quetzalcoatl. According to myths, Quetzalcoatl was the one who brought cacao to the Earth. But such actions didn’t exactly make his superiors happy so he got kicked out of the heavens for giving it to humans. As he escaped, he swore to return one day as a “fair-skinned bearded man” to save the earth.
The earliest Aztecs highly thought of the cacao plant. They believed it to be a great source of strength and wealth and Quetzalcoatl was its guardian, or so they say. This pretty much explains why cacao beans are so special that they were even used as their form of currency at that time.
The Aztecs were among the first ones to work around with cacao beans, but they didn’t make use of it for any culinary purpose at first. They only developed interest in its edibility after observing certain animals, particularly monkeys. Only the pulp of the cacao tree was utilized then, only after a certain stretch of time did they begin using the beans, too.
Myth has it that since Quetzalcoatl left the Aztec empire, people have been awaiting his return. While patiently waiting, they sent offerings of cocoa beans and chocolate drink. Because of their high hopes, when they saw a ship nearing their shores, they instantly thought it was Quetzalcoatl. The Europeans took this vulnerability as a chance to easily conquer their lands, and they were obviously successful with their invasion
Chocolate’s history is indeed covered in legends and myths, not to mention depressing stories. But all these stuff make chocolate all the more interesting and entertaining.
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Categories: chocolate articles Tags: Aztec Chocolate, Aztec Civilization, Chocolate History, History, Myths
The Chocolate Companion Reviews
The Chocolate Companion
You don’t have to be a connoisseur to love chocolate, and even if you’re not, you’ll love this book! What more needs to be said about a book that guides chocoholics through the wonders and joys of the world’s best chocolates? Filled with mouth-watering images of the best chocolates from the best chocolate makers around the world, The Chocolate Companion is an invaluable guide to those who want to learn all they can about the world’s favorite treat! Go beyond dark or milk chocolate to discover the many exotic flavors now being created, including Earl Grey and cardamom-flavored chocolate. Learn the secrets behind the art of couverture and its effect on the taste and texture of fine chocolate. Each chocolate is analyzed in detail, with valuable tasting notes and details of seasonal specialties and availability.
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Categories: chocolate products Tags: CHOCOLATE, Companion, Reviews
Love Chocolate, Love People?
Based on a new research, if you happen to have a sweet tooth, chances are, you’re friendlier than those who don’t. Volunteers who preferred chocolate to a non-sweet food product appeared to have a cheery personality.
Turns out, the main characteristic that these chocolate lovers possess is the passion for helping those in need. Nevertheless, it is still debatable whether it was because of chocolate’s mood-enhancing properties or merely the innate fondness of a person. Hold on, don’t go on pretending to be an extreme chocoholic just yet!
‘Our taste studies controlled for positive mood so the effects we found are not due to the happy or rewarding feeling one may have after eating a sweet food,’ says Brian Meiers, a psychology professor at Gettysburg College in Pennsylvania.
The five experiments that involved sweetness and agreeability were done by researchers at Gettysburg College, St. Xavier University in Chicago and North Dakota State University with a sample above 500. ‘It is striking that helpful and friendly people are considered ‘sweet’ because taste would seem to have little in common with personality or behavior,’ Meiers added.
In one of the five studies conducted, researchers found out that the society tends to stereotype people who love sweets as the more agreeable ones than people who don’t. ‘People rated those associated with sweet food higher in agreeableness,’ Meiers said.
That judgment was done by merely looking at photographs of people they have never even met, and these people were making neutral facial expressions. Below the photos are short descriptions of them, say, they are fond of eating chocolate or not.
‘There has been a push to find out how these traits are self-predicting of what we do with our daily life,’ Sarah Moeller, a psychology professor at St. Xavier University. ‘We are showing that with these personality traits that you show subtle aspect of self,’ she added. The research was published in the Journal of Personality Social Psychology.
Who wouldn’t want to be considered as sweet? Now being a chocoholic isn’t so bad after all!
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Categories: chocolate articles Tags: Person, Psychology, Science, Studies, Study, Sweet Indulgences, sweets
Dagoba Chocolate Tasting Square New Moon 74% (36×9 Gm)
Dagoba Chocolate Tasting Square New Moon 74% (36×9 Gm)
Save on Dagoba Chocolate 36X 9 Gm Tasting Square New Moon 74% A Rich Dark Conclusion To Your Search For Pure Chocolate Perfection. Enjoy Deep Notes Of Cacao Unfolding Through A Long Satisfying Finish.: (Note: This Product Description Is Informational Only. Always Check The Actual Product Label In Your Possession For The Most Accurate Ingredient Information Before Use. For Any Health Or Dietary Related Matter Always Consult Your Doctor Before Use.)
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Gourmet Chocolate Business
Gourmet Chocolate Business
Upstart Business Consulting Group creates comprehensive business plan kits for a variety of businesses and industries. When you purchase one of our business plan kits, you will have access to the tools that will allow you to be an entrepreneur. We only create business plan kits for businesses that can capitalize on current trends and consumer demand. Although the required start-up capital is relatively small, you will have the potential for substantial cash flow and a high return on investment. The format of the business plan kits are modeled after business plans that have been used in successful start-up companies. These business plan kits are for those individuals who want a better work/life balance, want the flexibility, pride, and fulfillment that comes with being an entrepreneur, and want to earn extra income.
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Categories: chocolate products Tags: Business, CHOCOLATE, Gourmet
